Retail Industry – Luxury Fashion

Customer Story 1

Scope – Single Customer View for Customer Care, Clienteling and personalised marketing journeys. Consent management (Data Processing Consent). 

Context – Divisions; Fashion, Fragrance and Beauty, Watches and Jewellery. Retail Markets; China, Hong Kong, Korea, Australia, Thailand, Vietnam, Singapore, NZ. 20 million Person Accounts + 40 million Contact Profiles. Transactions and aggregation moved to Heroku. 

Integrations – POS Integration via Biztalk. Platform Events communicate SCV updates. Clienteling (iPad) App Customer Registration uses MDM Quick lookup API. 

Customer Story 2

Scope – Single Customer View for Customer Care, Clienteling and personalised marketing journeys. Consent management. Service Cloud Voice and Live Chat. 

Context – Divisions; Fashion, Fragrance and Beauty, Watches and Jewellery. Retail Markets; UK, Canada, Mexico, Brazil, LATAM. 5 million Person Accounts. 22 Million Transactions. Batch Normalise>Match>Merge data flow. 

Integrations – Marketing Cloud. Multiple Retail Systems (Hybris, CBR, Red Ant). Ecommerce Platforms. Clienteling App (Heroku). 

Customer Review

ClearMDM are a really great partner – their knowledge of Salesforce products is some of the best I’ve encountered in the past 10 years. They are a small-scale partner, but you can be assured of great reactivity and quality of service.
The product itself is also brilliant value for money. Absolutely recommend! – January 30th 2026